Paraíba, in the north-east of Brazil, is a state of natural beauty, rich history and vibrant culture. Its beaches, historic towns and cultural events make it a fascinating destination.
With 117 km of coastline, Paraíba enchants visitors with beaches such as Baía da Traição, Barra de Mamanguape, Coqueirinho, Tambaba (the first official nudist beach in the North-East) and Intermares. There are also cliffs, dunes, rivers and forests for ecotourism.
João Pessoa, the capital, is where the sun rises first in the Americas, at Ponta do Seixas. Founded in 1585, it is the third oldest city in Brazil and has been awarded the ‘Tree Cities of the World’ from the UN/FAO, and is home to the Benjamim Maranhão Botanical Garden, covering 515 hectares — considered the world’s largest flat, native semi-equatorial forest densely surrounded by an urban area.
In the interior, there are footpaths, waterfalls, caves, hot springs and archaeological sites such as Lajedo de Pai Mateus and the Ingá Archaeological Site. In the Sertão, rock formations and dinosaur fossils are particularly noteworthy.
Naturism at Tambaba Beach: A Unique Experience Tambaba Beach is located in the municipality of Conde, on the Litoral Sul of Paraíba, about 35 km from João Pessoa. In addition to being one of the most beautiful beaches in the state, it is also one of the best-known naturist destinations […]
Accommodation options in João Pessoa: neighbourhoods, beaches, and pros and cons João Pessoa, Paraíba offers accommodation to suit all tastes — from hotels and guesthouses by the sea to apartments in residential neighbourhoods. In this guide, you will find an overview of the city’s main neighbourhoods and beaches, with the […]
Paraíba boasts stunning beaches with colourful cliffs, sandbanks such as Areia Vermelha that emerge at low tide, and clear waters ideal for swimming and water sports — from João Pessoa to Tambaba and Coqueirinho, each coastline offers unique landscapes and options for those seeking rest or adventure. In addition to […]
The São Francisco Cultural Centre, located in the Historic Centre of João Pessoa, Paraíba, is one of the most important historical and cultural landmarks of the city. This architectural complex is a significant example of Baroque art in Brazil and includes the Church of São Francisco and the Convent of […]
The Lajedo de Pai Mateus The Lajedo de Pai Mateus is a remarkable geological and tourist attraction located in the state of Paraíba, Brazil. This impressive rock formation is characterised by large blocks of stone spread over a vast flat surface of granite. With its unique beauty, the Lajedo has […]
Areia, in Paraíba, is the “Princesa do Brejo” (Princess of the Brejo): a historic town high up in the Serra da Borborema, more than 600 m above sea level, with a mild climate all year round. The historic center, listed by IPHAN, has cobblestone streets, colorful mansions and the Teatro […]
Mataraca is the last municipality on the northern coast of Paraíba, on the border with Rio Grande do Norte. It is famous for Barra de Camaratuba, where the Camaratuba River meets the sea, and for the mangroves of the Parque Ecológico do Caranguejo-Uçá. In addition, the town has the Igreja […]
Baía da Traição: Culture, nature and adventure Baía da Traição has beautiful beaches and a route rich in historical curiosities. It is a municipality located about 90 kilometres from the capital, João Pessoa, on the north coast of Paraíba. The municipality covers 102.4 km² and had 8,993 inhabitants at the […]
Pitimbu: Paraíba’s hidden paradise of beaches, cliffs and natural pools Pitimbu in Paraíba has a landscape rich in natural pools, estuaries and cliffs. Pitimbu is a municipality in the state of Paraíba, located in the Litoral Sul micro-region and the João Pessoa metropolitan region. The state of Paraíba is increasingly […]
History of the Foundation of Paraíba and João Pessoa The history of the foundation of Paraíba begins long before the arrival of the Portuguese. Before 1500, the Paraíba coast was home to the Potiguara and Tabajara peoples, while the interior was occupied by the Cariri and other groups known as […]
The coast of Paraíba attracts tourists with its fine white sandy beaches, warm crystal clear waters, paradisiacal landscapes and delicious cuisine. Paraíba is known for its tropical coastline and Portuguese colonial architecture. The capital, João Pessoa, has beaches such as Manaíra and Tambaú, as well as coral-filled dive sites off […]
Araruna: Discover the tourist attractions and biodiversity of the Pedra da Boca State Park Araruna is a Brazilian municipality located in the State of Paraíba, in the Mesoregion of Agreste Paraibano and the Microregion of Curimataú Oriental. This area is made up of Araruna, Cacimba de Dentro, Solânea, Dona Inês, […]
Carapibus Beach: A natural paradise in Paraíba Praia de Carapibus is a beach located in the municipality of Conde, in the state of Paraíba, Brazil. Located about 25 km south of João Pessoa, the state capital, Carapibus is widely known for its natural beauty, its warm, clear waters and its […]
Coqueirinho Beach, in Conde, is considered one of the most beautiful beaches on the coast of Paraíba. Colourful cliffs, a sea of varying shades of green, rock formations and numerous coconut palms create a setting that usually enchants those who visit João Pessoa and decide to extend their stay in […]
Nautical adventures in João Pessoa: Diving, natural pools and historical riches The boat and diving trips off the coast of João Pessoa offer a variety of experiences, including diving, natural pools and a wealth of historical content. The region’s beaches are renowned for their boat trips, which cater for all […]
The beauty of Paraíba’s beaches, combined with the tranquillity and safety of its cities, make this state an ideal destination for tourists. With an average temperature of 28º C throughout the year, Paraíba is an irresistible invitation to tourism. The state is proud to be home to the first rays […]
The story of the Indian who keeps the Macuxí tradition alive in Paraíba Macuxí territory in Paraíba The Macuxí Territory is a property located on the banks of the Gurugi River and includes different ecosystems such as mangroves, coastal tabuleiro and Atlantic forest. This place invites visitors into direct contact […]
Discover the magical Serra do Vital in Paraíba The Serra do Vital, located in Paraíba and belonging to the municipalities of São José de Piranhas and Cajazeiras, is emerging as a promising tourist destination. Natural attractions With stunning views 750 metres above sea level, the Serra do Vital offers a […]
The coast of the municipality of Conde, Paraíba, offers paradisiacal scenery The beaches of Conde Coast, located on the southern coast of Paraíba, are a popular tourist destination for their beautiful beaches, beautiful natural landscapes and rich culture. Conde offers a combination of serenity and adventure, with various activities and tourist […]
In Paraíba, one of the most popular destinations besides the capital is the city of Lucena, located on the north coast, 50 kilometres from João Pessoa. Lucena in Paraíba is a tropical paradise with 15 kilometres of deserted beaches and a turquoise sea, making Lucena, in the state of Paraíba, […]
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